In the Western view, the success of Muhammad’s prophetic mission may be ascribed to social, ideological, or even military, factors. Yet Muslim sources paint a different picture. They emphasize the literary quality of the Qur’an as a decisive factor in the spread of Islam among seventh-century Arabs. They refer to the numerous stories in Muslim literature that recount the overwhelming effect of Qur’an recitation on Muhammad’s contemporaries, tales about people spontaneously converting, crying, screaming, falling into ecstasy, fainting, or even dying, while hearing verses from the Qur’an.
For Muslims, […] the aesthetic fascination with the Qur’an is an integral part of their religious tradition. It is this collective reflection on the aesthetics of the text which specifically defines the religious world of Islam. It is not the aesthetic experience as such -this seems to occur during the reception of any sacred texts. Rather it is the rationalization of aesthetic experience, culminating in a distinct theological doctrine of poetics, the i´jaz, based on the inimitability of the Qur’an. This line of reasoning -highly peculiar from a Christian perspective -involves believing in the Qur’an because the language is too perfect to have been composed by man.
Navid Kermani, ‘Silent Sirens: The language of Islam and how Osama bin Laden betrays it’, The Times Literary Supplement, October 01 2004.